The
one product that has been used in households
both
new and old and been in existence for many
centuries
which will no doubt continue to be in
constant
demand in the future is GLASS.
Few
households avoid broken windows and many are
more
prone than others. Although manufactured
from
very simple raw materials, glass is still
relatively
expensive as it always seems to be
needed
at financially the wrong time. It's
presence
is rarely noticed but its absence most
certainly
is.
A
broken window has a kind of psychological
effect
on the occupant that forces them to have
it
replaced as soon as possible. For most people,
replacing
a broken window is seen as a small job
yet
the hassle of cleaning out the old putty,
removing
bits of glass and pins, measuring,
buying,
fitting, puttying and then painting make
it
a task that most would rather give a miss.
However,
many people cannot justify calling in a
professional
glazier to do the job and decide to
undertake
it themselves.
For
those that have already undertaken the task,
they
will know that as simple as the job may
look,
it's not quite so easy as it sounds. It's
childish
to call it fear but there seems to be no
other
word to the feeling of going to a glass
merchant
and coming away with a piece of glass
that
is not the correct size, thickness and
suitability
for the job. The thought that it might
still
be the wrong size and knowing a merchant
cannot
refund or exchange, the would-be amateur
glazier
is reluctant to part with what he sees as
so
much money.
SECONDHAND
GLASS
Becoming
a second-hand glass dealer offers a
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Property
renovators and developers are an ideal
market
but difficult to find. The answer is to
watch
out for any houses that look as though they
need
renovating, and drop your leaflet or sales
letter
through the door. If they are renovating,
cheapness
is essential to them and getting in on
one
property will invariably lead to more repeat
custom
on the developers next project.
We
must stress that second hand glass must never
be
passed off as new - it would be a violation of
the
Trades Descriptions Act and disastrous for
your
business if discovered. By and large the
owners
don't care what glass goes in so long as
it
does so quickly, cheaply, and looks
acceptable.
It is essential to give a receipt as
without
it the business customer cannot claim his
tax
relief.
Selling
at car-boot or similar sales will not
generate
many immediate sales but will create a
considerable
bank of future customers so long as
they
have your contact details for future
reference.
For the entrance fee of œ5 average it
is
probably the fastest and most economic way of
building
up the initial customer base. Everybody
walking
past your well stocked trailer will know
that
one day they might need a source of budget
priced
glass.
A
very important factor is to have the glass as
clean
as possible and if old putty and paint is
too
time consuming to remove - cut it off.
REPAIR
SERVICE
Operating
a complete repair service is an obvious
step
forward but do not forget the problem of
height.
If you do not own a suitable ladder you
will
have to acquire one. Working on ladders is
not
everybody's choice and therefore the solution
for
those not prepared to offer the service is to
make
arrangement with a reliable private
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reasonable
guess could be made that virtually
everybody
who needs a pane of glass will
telephone
or ask for the price and hope they have
bought
at the cheapest price available. What they
never
ask for is the price of the putty.
Finding
a wholesaler to supply small quantities
of
putty is straightforward, but often the trade
price
is only a little less than that purchased
from
a DIY superstore. No matter, it will sell at
any
reasonable price that you ask as nobody knows
the
price of such a commodity; they will be glad
to
acquire it at the same time as the glass - they
may
even not have thought about it until seeing
your
selection available - more profit for you.
Putty
knives are owned by many people, but when
wanted,
cannot be found, so also offer them for
sale
- more profit for you. Don't forget to have
a
supply of cheaply bought fixing nails to give
to
your customers who need them. This will create
good
will and therefore future trade as a result
of
your kind forethought.
Pubs,
Bed & Breakfast, Bedsits are all prone to a
higher
ratio of broken windows than domestic
properties.
Pubs, like most commercial properties
are
difficult to get business from as their glass
is
usually covered by their business insurance,
and
the use of insurer's appointed glaziers.
Concentrating
on B & B and bedsit houses, by
offering
a complete budget price window
replacement
service, an added form of extra
income
can be established.
Depending
on the skills of the individual,
repairing
double glazing is well worth
considering
but it does take a lot more technical
knowledge
and tools for dealing with thermal
seals
etc, and sourcing a supply of rubber seals
and
other components.
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profit
margin that far outstrips virtually every
other
home-based product orientated business.
Much
of it can be acquired free or bought very
cheaply.
By being able to offer it at a much
lower
price than new glass, the amateur glazier
is
more likely to be relaxed at possibly wasting
his
money if his measurements are wrong or if he
accidently
breaks it. Taking two attempts at the
job
is far more common than most DIY fanatics
would
care to admit to - and a lot more trade for
the
second-hand glass dealer.
ACQUIRING
THE GLASS
Property
renovation is an ongoing operation and ,
if
old windows are being replaced, the renovators
are
often only too happy to have someone take the
old
windows away as it saves them the bother and
cost
of doing it themselves. Skips cost money and
window
frames take up room: again easy to acquire.
However,
a far more professional approach is
needed
if the operator is to be truly successful.
Waiting
for builders, double glazing fitters etc
to
telephone you to collect the old windows will
be
a longer wait than necessary. The cost of
printing
and stationery is relatively low enough
to
allow for proper mailshots, canvassing and
advertising
to be methodically undertaken to
offer
an Old Window Collection Service. Telephone
canvassing
is ideal so long as it is followed up
with
a sales letter or visit.
Calculating
and then advertising the price per
square
foot (or metric if preferred) that you are
prepared
to offer will induce large window
disposers
to use your service. Once all such
disposers
in the area are known, a regular
monthly
mailing of your collection service is
strongly
advised to keep the pot boiling.
Many
disposers would be delighted to receive
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payment
by way of donation to the tea-fund, staff
fund
etc - a particularly strong sales point when
dealing
with larger organisations where receiving
payment
might otherwise be seen as to much hassle
for
the staff to be bothered with.
Another
means of acquiring the glass is from
local
advertisements from people who have
secondary
glazing or windows to dispose of - they
probably
can't sell them due to their size and
may
well be glad of your offer.
TRANSPORTATION
Very
much a matter of individual choice and
readily
available vehicles but if offering a
professional
service whilst using a roof rack,
the
results will not be anywhere as good as if a
professional
approach is taken.
Windows
come in all different shapes and sizes
and
any van other than the high type as used by
glaziers
is unlikely to be suitable and probably
not
financially justifiable in the early stages.
A
good sized trailer, possibly constructed from a
caravan
chassis, is ideal - especially if it is
fitted
with a purpose made "A" type frame to
carry
the window frames upright so as to avoid
damaging
them, and painted in your firm's livery
colours.
It also has an additional advantage: it
can
be fitted with a sales board to advertise
your
services whilst both in and out of use.
WORKSHOP
Very
much a highly individual subject that is
best
left to the reader to resolve for themselves.
Other
than to say that a large firm table will
make
life easier for dismantling and cutting.
TOOLS
& EQUIPMENT
basically,
little more than a mallet and chisel
are
needed for dismantling although some other
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tools
may be required for dismantling metal and
UPVC
frames. There are various types and
qualities
of glass cutters and they are very much
a
matter of individual preference although it is
true
to say that practise is essential with all
of
them. A good straight-edge, large T-square and
measuring
ruler or tape are also required.
Cutting
holes and curves requires radial cutters
which
are frequently seen at silly prices at
car-boot
sales.
FRAME
DISPOSAL
It
is strongly recommended that as soon as the
old
frame has been dismantled it should be
disposed
of immediately. There is a market for
second
hand frames but it means having frames
sitting
around taking up space. If time and space
permit,
investing in a chop saw to turn the frames
into
firewood for sale direct to the public or
firewood
dealers, can add to the profits, but
again
valuable space and time might otherwise be
better
directed.
For
metal and UPVC frames it is more cost
effective
to dump them at the local rubbish tip
after
salvaging all reusable parts for selling
on.
From a sales point of view your workshop
should
be kept as tidy as possible to reflect an
organised
business approach.
SALES
In
an ideal world it would be nice to think that
advertising
alone will bring in customers queuing
to
buy - it will not happen. The most important
ingredients
for success are word of mouth and
repeat
sales.
many
books are available to cover the first two
for
which a basic business aptitude is essential.
Looking
at selling, one must first determine the
most
cost effective way to approaching it.
Without
having any statistical information, a
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individual
who would welcome the work. Taking a
cut
of the price is unlikely to be worth it as it
pushes
up the price of the job and you may rduce
the
amount of glass you sell. His "goodwill" is
more
likely to bring customers to you for free.
If
you do not know of anybody suitable, do not be
frightened
of advertising under the part time
vacancies
of the local newspaper as it may well
have
a spin-off in itself. Without having to make
any
commitment, you will have a means of letting
many
potential glaziers and handymen know that
you
are the source of very cheap glass.
PRICING
Pricing
is not a matter of science but of art.
Prices
of glass vary from area to area as does
demand
and supply of old windows. Finding out the
prices
of new glass is a matter of simply asking
the
glass merchants to quote for your imaginary
broken
windows. From that figure, it's a matter
of
trial and error to determine the best price to
sell
which in turn will dictate what you will
have
to pay to buy. It will take time but proper
research
will pay enormous dividends.
CONCLUSION
With
luck, a large contract with a local
authority
or similar may be possible, but as a
rule
of thumb, avoid the large organisations as
they
can be difficult to deal with and more
importantly,
slow to pay their bills which can
play
havoc with the cash-flow.
By
dealing with private individuals, Value Added
Tax
will work very much in your favour by giving
you
an extra 17«% sales advantage over the VAT
registered
dealers when selling their new glass.
Above
all, approach all matters in as
professional,
tidy and honest manner as possible
-
there are no short cuts to success. Good luck -
you
can make money: think hard about it then...
get
on and do it.
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