Although
this money-making is continuously being marketed as "a way to make
money
with your answering machine", new technology has actually rendered
this
idea obsolete.
With
the proliferation of voice mail, fax-back service, and very inexpensive
computerized
voice processing systems, the answering machine, with its
limited
one-call-at-a-time capacity, is no longer ideal for making money.
With
the advent of these new technologies, the concept has also expanded to
a
variety of processes which you can use to make money.
PEOPLE
MUST CALL
With
answering machines, the only way you can make money is when people call
you. Since an answering machine is hooked up to a
specific phone number,
and
since it does not advertise on its own, you will have to establish ways
to
attract people to call your phone number so that people can listen to the
message
recorded on your answering machine.
THE
MESSAGE IS THE KEY
The
message recorded on your answering machine is the key to your ability to
make
money. The message can instruct people
to send money for information
about
any subject matter, or instruct callers to leave their name and
address
so you can send them a sales brochure. The information you have
recorded
on your machine should be encouraging and convincing enough to
motivate
the caller to do what you have instructed.
THE
1-MINUTE SPIEL
Think
of your recording as a radio commercial.
Since callers have short
attention
spans, and are used to hearing radio and tv spots that are not
more
than 1 minute long it is advisable that you limit the length of your
message
to about 1 minute, 2 minutes tops!
GETTING
THE CALL & COLLECTING PAYMENT
Whatever
it is you are selling, and by which you are using your answering,
your
primary challenge will be in two areas:
(1) How you can advertise and
make
your telephone number known to a lot of people, and (2) How you are
going
to collect payment for whatever it is you are selling. One of the most
popular
topics sold on "answering machine schemes" is information abourt how
people
can make money with their answering machine.
This is worn out and
very
unimaginative. More than likely, your
caller will feel insulted and
not
order whatever literature, report or booklet you want them to order.
Remember,
if you want to have a recorded sales message over the telephone,
use
a voice mail service, which may cost you around $8 a month.
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